Colby Covington is perhaps the greatest Rorschach test in the Ultimate Fighting Championship today. Fans of his see him as a Making America Great Again patriot dunking on the nerds and virgins of the world; detractors see him as a corny caricature who thinks being annoying is the same as being alpha. Some love him for his toughness and tenacity in the cage, while others loathe him for his inability to finish fights. Regardless, people seem to love and hate him for the same reasons, and whatever you think of him probably says a lot more about you than it does about him.
This gives Covington a veneer of complexity, but in reality, he’s one of the most straightforward and simple fighters to understand. He’s an astute observer of what makes fighters successful, both in and out of the cage, and he has dedicated himself to realizing those traits to the fullness of his potential…